The story of our family and the beginning of Just.
Established 1900
Our great grandfather started his jewelry business in the early 1900s, leaving behind a small town in the North of India for the big city of Mumbai.
Welcome to America
Our father moved to the US in the late 1970s, and founded his business in New York City.
Learning the business
In 2004, I started learning about the business after working for a year at my first ecommerce startup.
Hiatus
I then left in 2009 and spent ten years learning ecommerce at Staples, Boxed, and Chewy.
Finally
I wanted to use what I had learned to make the world a better place. So I started Just Exchange.
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